Glossary
Semantic fingerprint
An automated analysis of your page content that extracts salient expressions and recurring themes. It is not a plain keyword list: terms are weighted by frequency, context and co-occurrence to characterise what your pages actually talk about.
Concrete example
On an AC catalogue, the fingerprint may surface "BTU", "ventless install", "night noise level" as strong themes, even when they don't appear in your H1s.
Why it matters
The semantic fingerprint feeds the topic pool with your catalogue's real vocabulary, keeping generated prompts aligned with your offer rather than drifting into generic topics.
See it in the How it works guide: Enrich with PAA / PASF and semantic fingerprint
Related terms
- Pool of themes
The consolidated set of topics available for prompt generation, aggregated from your imports (sitemap, GSC, URLs, keywords) and your enrichments (PAA, PASF, semantic fingerprint). Each topic can be selected, deselected, or hidden if judged noisy.
- PAA (People Also Ask)
The block of related questions Google displays on the results page. These questions are drawn from real user behaviour and reveal the recurring sub-questions around a topic.
- Prompt
A natural-language instruction sent to a generative AI model to produce an answer. Unlike a query aimed at a search engine, a prompt frames the role, context and expected output. In GEOPromptly, a prompt combines a persona, an intent, a topic and optionally a brand.